Analytics

With traditional paper business cards, you hand them out and simply hope they make an impact.

You do not know if someone kept it, looked at it again, or took the next step.

Tapzo changes that by giving you analytics for your digital business card, helping you understand how your networking is performing.

See how people interact with your card, track engagement, and get clearer insight into what happens after every introduction.

Analytics to empower your networking

Profile views
Contact saves
Leads
Button clicks
CO₂ savings
Water savings
Energy savings
Money savings
Top performing days
Geographical Map
Redirects analytics
All filterable

General networking performance

Profile views, contact saves, leads, and button clicks show how people are engaging with your digital business card and help you understand how well your networking is performing.

Savings analytics

Your savings analytics show the impact of switching from paper to digital.

Track estimated water, energy, money and CO₂ saved, so you can see the real world difference your digital business card is making.

Top performing days

Top performing days help you see when your digital business card gets the most engagement.

Track your busiest days for profile views, contact saves, and lead generation to understand when your networking is working hardest.

Geographical analytics

Geographical analytics show where people are engaging with your digital business card.

See which cities and locations generate the most profile views, contact saves or leads, helping you understand where your networking is making the biggest impact.

Action button analytics

Button click analytics show which actions people are taking from your digital business card.

Track clicks on custom profile buttons such as “Get a Quote”, “Book a Call”, or “Visit Website” to see what your connections are most interested in.

Redirects analytics

Redirect analytics show how many people visit your digital business card when a profile redirect is active.

If you send visitors straight to another URL, such as your website, booking page, or landing page, Tapzo tracks those visits so you can still understand how your card is performing.

Historical analytics are also preserved, even if a redirect is later removed.

Start free, upgrade only if you need
Create your digital business card today.

Build your profile, save it to your phone’s Wallet, and start sharing your details instantly. Upgrade to Pro only when you want more control.