Have you ever wondered just how many business cards are printed each year? The answer might surprise you.
A business card is assumed to be one of the most powerful tools you have in your professional arsenal. It is, quite simply, a physical representation of you and your brand. It’s an opportunity to make a strong first impression that can open doors and pave the way for future opportunities.
But it’s not surprising when you consider the fact that virtually everyone who is employed has at least one business card. And as businesses continue to expand their reach globally, the demand for printing services has only increased.
There are a number of factors that contribute to the high demand for business cards. For one, they’re an essential tool for networking. In today’s business world, it’s all about who you know. Handing out your card at conferences, meetups, and other events is a great way to make valuable connections that can help further your career.
Secondly, why business cards are so popular, is that they’re relatively inexpensive to produce. While the cost of printing services has gone up in recent years, it’s still relatively affordable to print large quantities of business cards. This makes them an ideal marketing tool for small businesses and startups that are working with limited budgets.
Another reason, business cards are also popular is because they’re highly customizable. You can use them to really make your mark and stand out from the competition. Whether you choose to add flashy graphics or stick to a more traditional design, there’s no limit to what you can do with your business card.
Finally and most importantly, a company’s sales increase on average by 2.5% for every 2,000 business cards handed out.
2.5% may not sound like much, but in reality, a 2.5% increase in sales is pretty impressive when you consider how cheap business cards are.
However, business cards have one massive dirty secret…
The Massive Dirty Secret
Of all cards printed each year, 8 billion will be tossed within a week. That’s 88% of cards printed, and thrown away within the first week!
Add to the problem the fact that 3.5 gallons of water are required to make each card.
Quite frankly put, this is an environmental disaster that has very little attention. There has to be a better way for businesses to take advantage of business cards without having a huge environmental impact.
Introducing Tapzo Smart Cards
Tapzo smart card is more environmentally friendly than a traditional business card for a number of reasons.
Firstly Tapzo cards are made with less ink than traditional business cards, so there is less environmental impact from the printing process.
Secondly, Tapzo smart cards are also more durable than traditional business cards, so they will last longer and don’t need to be replaced as often.
Finally, you only need one Tapzo Smart Card compared to hundreds of traditional business cards. This all adds up to a more environmentally friendly product that is also better for your business.
As you can see, there are many reasons why business cards continue to be in high demand. They’re an essential networking tool, they’re relatively inexpensive, and they offer a lot of customization options.
However, with more and more businesses trying to be carbon neutral, something is going to have to give. This is why we created Tapzo. Check out and join the networking revolution today, by ordering your Tapzo Smart Card here, for the same price as an average order of 500 business cards.